Fanatics vs Panini Antitrust Fight: What It Means for Licenses, Products, and Prices
Fanatics vs. Panini: What the Antitrust Heat Could Mean for Licenses, Products, and Prices Fanatics locked up a raft of long exclusive trading-card licenses with the big U.S. leagues and players’ unions, then bought Topps. Panini sued for antitrust. A federal judge let the core claims move forward. Discovery is now spicy, with Fanatics ordered to hand over unredacted licensing deals to Panini’s lawyers. If you care about what logos show up on the box you rip and how much you pay, this fight matters. How we got here The license grab. Fanatics struck exclusive card deals that, by 2025–2026, put most major U.S. league and union rights under its roof for a decade or more. Panini called foul and sued in 2023. What the court said. In March 2025, the judge dismissed some counts but kept the core antitrust claims alive. Translation: the heart of the case is going to be litigated, not tossed. Discovery fireworks. In July 2025, a magistrate judge ordered Fanatic...
